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- Nobody can write a book or an article “about” something. Tolstoy couldn’t write a book about war and peace, or Melville a book about whaling. They made certain ==reductive== decisions about time and place and about individual characters in that time and place—==one man pursuing one whale==. **Every writing project must be reduced before you start to write.** id:: 663bd494-4cbb-4db5-8b40-f1284696247b - As for what point you want to make, every successful piece of nonfiction should leave the reader with one provocative thought that he or she didn’t have before. - - For clear writing, answer these questions - 1. What Am I Really Trying To Say - 2. Why Should People Care - 3. What Is The Most Important Point - 4. What Is The Easiest Way To Understand The Most Important Point - 5. How Do I Want The Reader To Feel - 6. What Should The Reader Do Next - - “In what capacity am I going to address the reader?” (Reporter? Provider of information? Average man or woman?) - “What pronoun and tense am I going to use?” - “What style?” (Impersonal reportorial? Personal but formal? Personal and casual?) - “What attitude am I going to take toward the material?” (Involved? Detached? Judgmental? Ironic? Amused?) - “How much do I want to cover?” - “What one point do I want to make?”